I have been blogging for just over two years now, and in those two years I’ve made roughly $24,000 with about half of that income being earned in the past few months. I have always been upfront about monetizing, how to monetize, and exactly where all of my money is coming from.
But people are always asking for in depth strategies. I’ve always been happy to give my advice, but it gets time consuming. I spend about an hour a day responding to emails and as hard as I try, some emails always slip by.
It’s actually broken up into two separate courses: Blog Better, Stress Less and Blog Better, Stress Less, Make More.
The latter is an extension of the first, adding extra modules diving into my exact monetization methods and how you can go about making a full time income blogging. To give you some insight I thought I’d share what I’m teaching and give you one piece of advice from each module!
No matter where you are in your blogging journey, the eleven modules will help you build and strengthen your blog from the ground up
- Brand Assessment.
Goals are nothing without a plan. You can dream and wish all you want, but if you don’t start strategizing you are going to remain stagnant. Mountains won’t move for you, but you can move mountains.
- Grow Your Traffic with Social Media.
If you aren’t using Pinterest and using Pinterest strategically – you are selling yourself and your blog short. Any blog can benefit from Pinterest – no matter the focus, the niche, or the audience. I’m sharing the exact strategy I’ve used to double my following in 8 weeks and sky rocket my Pinterest referrals.
- Grow Your Traffic with SEO.
Like Pinterest, if you’re not implementing SEO strategies you are dooming yourself from the beginning. I can count on a steady 2,000 pageviews a day from Google alone because I’ve used Search Engine Optimization. I explain SEO super thoroughly in the module, but I’ll tell you now that the best thing you can do if you’re really looking to step your SEO game up is start using Google Adwords (I’ll teach you how to get on for free!)
- Building Your Email List.
If you’re looking to blog as a job (full-time or just for extra spending cash!) and email list is essential. The people who sign up for you email list are your biggest fans and the ones who are going to be excited about what you have to offer. Looking to grow your list? Offer content upgrades. A free e-book or cheat sheet goes a long way when it comes to gaining subscribers.
- Harnessing Your Traffic.
Let me tell you what happened to me once upon a time: I had a post go viral. As in 30,000 views in a day. Do you want to know how much I made that day? $13.16. Yep, that’s all. If I were to receive that kind of traffic today I could pretty much guarantee I’d make $200 off of it at least. And that’s because I know how to harness my traffic. The number one thing you want out of your viral readers is for them to come back – and the number one way you can do that is get your posts ‘viral ready’ or add in cross promotional links, email subscription plugs, and a few affiliate links for good measure.
- Talking About Money.
This module is just the tip of the iceberg when it comes to monetizing, but the key feature of this section is that I completely break down how much you should be charging for sponsored posts. I’ve talked about this before, but I’ll be going way in depth. And something to keep in mind as far as that is concerned: Even if you have identical traffic, that doesn’t mean you should be charging the same. There is so much to factor in.
- Sponsored Posts.
This is the section most of my current students seem to be the most excited about, and for good reason! Sponsored posts were my bread and butter for so long, and I still do several a month. The world of sponsored posts is confusing for many bloggers and I can’t stress the importance of joining networks enough – they make connecting with brand easy and you’re much more likely to get your money!
It’s rare to see a bigger blogger without ads of some sort on their site. Whether those ads are through a network or the blogger offers ad space to other bloggers is another story. The biggest thing you can do when it comes to ads is know your worth.
- Affiliate Links
Affiliate links are the most underrated form of monetization, as far as I’m concerned. I’ve made at least $500 the past few months through affiliate links. By nature, affiliate links bring in consistent income through one post whereas with sponsored posts you have to write a new post each time you want to make money.
If affiliate links are the most underrated, I’d say that infoproducts are the most important method of monetization. Like affiliate links, they create a source of passive income, but unlike affiliate links your income is more reliable. The beauty of selling your own product is that you’re in total control. The harder the work the more you’ll make and that can’t necessarily be said for other forms of revenue.
Here we talk about the wonderful world of marketing. This module will actually be released the same week as the Infoproducts one, but it made more organizational sense for me to separate them. Marketing is essential to monetizing your blog and a lot of people are under-utilizing amazing marketing techniques!
If you’re interested in enrolling in Blog Better, Stress Less, Make More then be sure to go and do so before 11:59 pm central on Sunday! At that time course will be closing until the first round of students make it through!